Moerenuma Park

Large museum on the premises of Snow Brand Milk Products factory, where the company first produced butter in 1925. After learning about dairy farming and milk products, visitors can sample ice cream and milk made at the factory.

Run by the Sapporo Brewing Company, offers free self-guided tours or "premium" guided tours (only in Japanese, ¥500) covering the history of beer in Japan and the process of brewing. The museum is not very big and while the printed descriptions on the displays are in Japanese, cards are provided offering English translations. Two short movies about the history of the brewery also have English subtitles. At the end of the tour you can taste all the different beers. Finish off the tour with more beers at the Beer Garden next door (see Eat).

Sapporo Factory occupies the site of the Kaitakushi Brewery, established in 1876 as one of Japan's earliest modern breweries and the predecessor of Sapporo Beer. The original red-brick brewery buildings have been incorporated into a large shopping and entertainment complex, with some historical displays recalling the site's brewing history.

The redeveloped building near JR Sapporo Station marks the center of the city. It is higher than the TV tower observatory is. Affording panoramic views. As a bonus for men, the observation level has a men's room with a view!

Hokkaido University occupies a large, attractive campus in central Sapporo and grew from the Sapporo Agricultural College, founded in 1876 with strong American influence. It was one of Japan's first modern institutions of higher education and played an important role in the development of Hokkaido. The campus retains several historic buildings, including the Sapporo Agricultural College Farm, and has broad tree-lined grounds that make it pleasant to explore on foot. The Hokkaido University Museum provides more background on the university and its scientific collections.

A tourist trap carbon copy of the Eiffel Tower with an observation deck 90 m high.