Run by the Sapporo Brewing Company, offers free self-guided tours or "premium" guided tours (only in Japanese, ¥500) covering the history of beer in Japan and the process of brewing. The museum is not very big and while the printed descriptions on the displays are in Japanese, cards are provided offering English translations. Two short movies about the history of the brewery also have English subtitles. At the end of the tour you can taste all the different beers. Finish off the tour with more beers at the Beer Garden next door (see Eat).
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Sapporo Factory occupies the site of the Kaitakushi Brewery, established in 1876 as one of Japan's earliest modern breweries and the predecessor of Sapporo Beer. The original red-brick brewery buildings have been incorporated into a large shopping and entertainment complex, with some historical displays recalling the site's brewing history.
Large museum on the premises of Snow Brand Milk Products factory, where the company first produced butter in 1925. After learning about dairy farming and milk products, visitors can sample ice cream and milk made at the factory.
JRタワー
The redeveloped building near JR Sapporo Station marks the center of the city. It is higher than the TV tower observatory is. Affording panoramic views. As a bonus for men, the observation level has a men's room with a view!
さっぽろテレビ塔
A tourist trap carbon copy of the Eiffel Tower with an observation deck 90 m high.
時計台 Tokeidai
This rather diminutive building has become a symbol of Sapporo, mostly by being the oldest building still standing. It was constructed in 1878 for the Sapporo Agricultural College (now the Hokkaido University) and would not look out of place in "Smalltown U.S.A." The inside has a small retrospective of its history. Visitor beware, as this is for some reason a mecca for Japanese tourists coming to Sapporo who feel that no trip to Sapporo would be complete without a photo in front of the Tokeidai, but has been rated as Japan's third "most disappointing" tourist attraction!
北海道府旧本府舎
This beautiful western-style red brick building is a famous site of Sapporo and worth taking a quick look, as it is in the center.