Vasil Levski Museum

The town square of Karlovo, named in memory of the massacre of 800 Bulgarians by Turks in the town on 20 July 1877, during the Russo-Turkish war. There's a memorial to the massacre as well. Buildings surrounding the square include an eclectic bank building, a library built during the People's Republic of Bulgaria, a city hall with a mural symbolizing space exploration and peaceful use of nuclear power.

Built by the Turkish in 1485, the mosque is the oldest building in town. Nationalized during Communism, it was returned to the Islamic community in 2014 , nevertheless it remains closed.

The home of teacher Raino Popovich who in 1826 opened the first school in Karlovo where lessons were taught in Bulgarian. All the local revolutionaries studied here. Visitors can try printing something on the old printing press in the house.

The ethnographic part of the city museum is in this red house. Showcasing traditional crafts and local life in the late 19th and early 20th century, this is probably the best museum for people who are less interested in Levski and the independence struggle.

The name of this handicraft museum translates to Buhalov's Inn, as the building first was built as an inn. There are for instance wool toys, lace, and woodcarvings on display. Also, the decorated building with the second floor coming out of the building a bit is indeed an attraction in itself (it includes a café with nice views of the mountains). The staff of the souvenir shop act as guides and most speak English.

A small stone church from 1851, with a blue and white bell tower added in 1897, and a mural of Levski on the northern wall.