Well worth a visit, housing a world-class ceramics collection and also a preserved Spitfire, in memory of its designer, Reginald Mitchell, a native of Butt Lane (near Stoke).
Steam-powered mill which crushed bones and flints as raw materials for pottery. It's only open once a month in summer, see website. Chedderton Mill near Leek is similar.
Has a wealth of activities. There is a ski slope and toboggan run, ten-pin bowling, a large cinema, shopping, a canalside pub, Waterworld, a four-star hotel, and a large park created from the site of the National Garden Festival.